A Shade For Every Shape: The Right Sunglasses

Sunglasses add so much to an outfit, whether it be cool factor, mystery, or just plain oomph. A woman is always more confident behind a fabulous pair of shades which is why this is one accessory that should never be overlooked. One issue many ...

Summer 2013 Must Have: The AILA

Well, it’s officially summer! Not that’s never summer in Saudi but in terms fashion choices, we are all reaching for those brighter colors, lighter fabrics, and funner pieces! For this reason, the must have investment piece for S/S ...

Punk Chaos: Fashion Moments of The Met Ball

The annual Costume Institute Gala, better known as the Met Ball, is undoubtedly fashion’s biggest night all year. It’s when style comes out to play, all rules are forgotten, and the best time to make a real statement. This ...

Ta Marbota’s New Collection – Absolutely Feminine!

Rawan Azhar is one of the few names in the Saudi Fashion scene that have emerged as one of the top designers in a very short time. Her Abaya label Ta marbota is a testimony to her unique vision for the feminine ideal. According to Rawan, nothing ...

Nail Trend: Ciaté Chalkboard Nails!

Ciaté, always at the forefront of nail polish trends, have recently launched the innovative Chalkboard Nail Kit, which turns your nails into a fully functioning chalkboard!    Nails on a chalkboard? No. Chalkboard on nails? Maybe! After ...

Event: Design Road – Jeddah Style 2013

Ever dreamed of going into fashion design? How about visual merchandising or branding? Every girl has a dream and more often than not, that dream involves fashion! Design Road: Jeddah Style 2013 (May 5th – May 7th) may be exactly what you ...

The Arab Twins Storming the Fashion World!

Meet Sama & Haya Abu Khadra, the fashion world’s most intriguing set of style icons. Born in Riyadh, these Palestinian twins have been taking the industry by storm as muse-worthy fashion heavyweights who have become regulars in Fashion ...

Summer Fashion Essentials II: One Blazer, Two Looks!

Welcome to the second post on JBB’s series of Summer Fashion Essentials! This time it’s all about the most versatile piece of clothing a girl can own: the blazer. JBB recently featured a great post by Fatema on the various ways a ...

Spring Trend: Tangerine Must Have Makeup!

Tangerine is one of the most popular colors for Spring 2013.  Tangerine is an absolutely perfect hue to freshen up your spring/summer look.  From fashion to cosmetics this brilliant burst of color will take your look from regular to something ...

Spring Nail Trend: Pretty Pastels!

Spring brings warmth and change, which is why it is my favorite season of the year.  This year’s spring nail polish trends are no disappointment, as the colours range from soft nude to pretty pastels.  I’m so tired of hot pinks and regular reds, ...

Spring Fashion Dos & Don’ts!

With trends springing up around every shopping corner, it’s necessary to enforce some fashion ground rules. Here we go.   1. Do Rock Some Nudes Nude outfits are in this season, so sport some skin coloured, beige tops and ...

COCO CHANEL: The Woman, The Brand, The Legacy!

On August 19, 1883, a baby girl was born to a laundrywoman in Saumur, a commune in western France. Her name was Gabrielle. At 12 years old, Gabrielle’s mother died of tuberculosis and the little girl was sent to a convent for orphans, a ...

Beyonce in H&M Summer Collection!

H&M is proud to announce a new partnership for its summer campaign with global superstar Beyoncé!   The entertainer, who kicks off her sold out Mrs. Carter Show World Tour on April 15, will appear in television and print ads featuring ...

Hatem AlAkeel Haute Couture Pour Femme!

  Jeddah, April 2, 2013: Trendsetting Fashion Designer of Toby Fame, Hatem AlAkeel has Finally Forayed into Women’s Apparel with The Hatem AlAkeel Femme Collection.   The new fashion line for women features 20 unique and classical ...

S/S 2013: The Trends You Need To Know

It’s not even May yet, but the fashion world is already gearing up for Spring & Summer. So far the S/S ’13 shows have not only provided us with some truly inspired looks but also produced trends that every woman should have no ...